Sales Leadership Strategies
Sales Leadership Strategies is a comprehensive four-day training program specifically designed to help credit union managers and supervisors
transition from an operations focus to a sales management focus. It develops skills in three critical sales management components: sales
planning, performance management and coaching in order to:
- Increase sales and profitability
- Strengthen member relationships
- Increase efficiency
- Maximize performance
This Program is Designed for
- Branch managers & supervisors
- Member service/lending supervisors
- Regional/executive sales managers
Learning Objectives
- Stregnthen employee-manager relationships through communication
- Motivate employees to exceed member expectations
- Focus energy only on the activities that will produce the most results
- Gain enthusiastic staff support and involvement in reaching sales goals
- Coach employees to strengthen invdividual sales performance
- Lead motivational, productive, and sales-focused meetings
Program Content
Sales Management Skills
- Maintain and Enhance Self-Esteem
- Focus on Specific Behavior and Outcomes
- Use Reinforcement Techniques
- Use Listening Skills
- Set Goals and Follow-Up Dates
Sales Management Processes
- Setting Goals and Developing Action Plans
- Coaching Sales Performance
- Conducting an Effective Sales Meeting
- Handling a Performance Problem
- Assessing Sales Performance
Sales Management Planning
- Resource Marketplace Assessment
- Sales Planning Process
- Guideposts for Sales Planning
- Analyzing the Competition
- Sales Plan Development
Training Time
- 7 modules
- 10 - 26.5 hours (excluding sales planning pre-work)
- More than 130 example and exercises
|