How to Tie Your Social Media Strategy into Your Overall Credit Union Objectives & Marketing Plan
ARCHIVE OPTION AVAILABLE
Can't attend at this time? Click here for the archived version.
August 25, 2009
2:00–3:30 p.m. Central Time
(3:00–4:30 p.m. EDT, 1:00–2:30 p.m. MDT, 12:00–1:30 p.m. PDT — Confirm the relative time in your area by visiting www.time.gov)
Tuition: $149 for the live webinar (includes live and 6 months access to the archive)
ABOUT THIS WEBINAR
This session is currently at capacity. An archived version is available for purchase including 6 months unlimited access. See the archived version.
Get your social media questions answered and put into practice what you've learned.
Discover how your credit union can integrate a social media strategy into your existing channels. Now that you know what social media is about and how to put your credit union's social media strategy together, how and where does it align with your current marketing plans and other objectives? This webinar ties everything you've learned in this series together and helps your credit union integrate your social media strategy into existing channels. This event is in conjunction with the CUNA Marketing & Business Development Council. 
SAVE by purchasing the entire Social Media Webinar Series for just $298! ($99 for CUNA Council members!) Your members and non-members are engaging in social media and it's not going away anytime soon, learn more about social media through this credit-union specific series.
Social Media Archived Webinar Series includes:
- Three archived webinars on social media specifically for credit unions
- An Archived Peer-to-peer social media roundtable
- Access to an online discussion group through CUNA Councils Connect (Council members only)
Not a CUNA Council member?
Join today at the half-year membership rate for just $195 (or less if your credit union asset size is less than $100 million). As a member, you'll get the Social Media Webinar Series for just $99 plus you'll gain access to CUNA Councils Connect online discussion group and more! Learn more about membership benefits.
WHO SHOULD ATTEND
This webinar is beneficial for credit union marketing professionals at all levels.
Affiliation with CUNA/League is required for attendance.
INSTRUCTORS
Joe Rotella
Joe joined Delphia Consulting as chief technology officer in 2002. As CTO, Joe is responsible for using technology to provide better products and services to clients and determining how technology is used to implement the firm's business strategy. Prior to joining Delphia Consulting, Joe worked in the software design and development field for 16 years. Most recently, Joe worked at CSG Systems and Lucent Technologies as a technical manager, where he designed the user experience for billing and customer care web applications. In addition, he managed a cross location, multidisciplinary team of human factors engineers, user interface designers, technical writers, prototype developers, and visual designers. Joe's career path has also seen him managing projects through the software development lifecycle while promoting usability engineering best practices, including user centered design and scenario-based design methodologies.
While a Distinguished Member of Technical Staff (DMTS) at Bell Laboratories, Joe designed and documented two web user interface look and feel standards used by 43 software products, including internationally deployed operation systems. The DMTS designation is the equivalent of a full university professorship. Joe's efforts focus understanding users' needs to design solutions that are efficient, intuitive, and aesthetically pleasing while being easy to use.
Joe is a recognized leader in e-government initiatives. He consults nationally to help city governments deal with the challenges and opportunities of connecting with their constituents through their websites. In addition, Joe is a sought-after speaker and author. He regularly contributes articles to CPA Practice Management Forum and Partner Channel magazines. Joe's recent speaking engagements include Microsoft Convergence, Association for Accounting Marketing, Society for Human Resource Management, National Association of Government Webmaster and LexisNexis.
WEBINAR OVERVIEW
CUNA Webinars enable staff to pick up new skills and keep up with daily responsibilities. Just like in face-to-face classes, students see and hear a presentation, ask questions of the instructor, and refer to handouts. You need only a speakerphone and computer with Internet connection. And if you have a computer projection screen, it's easy to provide this training to a whole roomful of staff!
Use our webinars as part of a full day of training. Gain knowledge and ideas at the webinar, then spend some time discussing how the new information applies to your credit union.
CUNA Webinars use WebEx to provide an interactive and convenient online learning environment. Whether you are a first time WebEx user, or simply need a refresher, take a short tour of WebEx to help you get the most from CUNA Webinars. You'll learn how to effectively interact with the presenter and your peers during live webinars.
CANCELLATIONS
The last day for cancellations was August 17, 2009. Substitutions are accepted anytime prior to the start of the program at no additional cost. Simply fax event and contact information, listing the new participant and who they will be replacing. Cancellation fees do not apply for free or complimentary programs.
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