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 2008 Seminars

Consumer Lending Advanced: Emerging Technologies & Communicating Promotions

May 5, 2008
San Francisco, CA
8:00 a.m. – 4:00 p.m. Local Time
Tuition: $375
 
SEMINAR OVERVIEW

Learn what it takes to be the first choice lender!
Statistics show the rate of loan growth in credit unions is slowing. So now there’s greater competition for members’ business and more pressure on your bottom line. Gain the skills you need to strategize, develop, and implement a competitive and comprehensive lending program. Establish your credit union as your members’ primary financial institution by offering members what they need, when they need it.

This seminar is part of the CUNA Consumer Lending School: Advanced. Click here for additional seminars on this topic.



TOPICS & OBJECTIVES

Emerging Technologies & Mobile Marketing

  • Find out how to boost your loan volume by marketing through new technologies
  • Choose the best technology to reach your members
  • Discuss implementation strategies and best practices

Communicating Your Promotions

  • Learn how to effectively involve all credit union staff in any promotion
  • Discover how to build stronger relationships with members through promotions
  • Understand how to assist the marketing department in creating quality promotions that meet the needs of your members

For more program content information or to request a brochure call 800-356-9655, ext. 4249, or email elearning@cuna.coop. For registration questions, call 800-356-9655, ext.4400 or e-mail reginfo@cuna.coop.

Affiliation with CUNA/League is required for attendance.
LOCATION
HYATT AT FISHERMAN'S WHARF
555 N Point St
San Francisco, CA 94133-1311
Phone: (800)233-1234
Fax: (415)486-4424
Room rates: $189 per night for single or double occupancy**
Hotel Reservation Deadline: April 4, 2008
* Room rates and availability cannot be guaranteed. Rooms may be sold out prior to this date, so make your hotel reservations early! Room reservations and fees are the responsibility of the registrant.

LODGING DETAIL
At the Hyatt at Fisherman's Wharf, you're steps away from the historic waterfront, spectacular scenery, and unique shopping. Click here to make your reservation online!
 
INSTRUCTORS
Mark Arnold, CCUE
Mark is senior vice president for Neighborhood Credit Union. He currently oversees and plans strategies for multiple departments including marketing, business development, human resources, and training. He also directs activities and programs that promote a sales culture and is responsible for the credit union’s technology strategies. Mark is a member of Neighborhood Credit Union’s senior management team, where he helps formulate solutions to organizational changes. He chairs the credit union’s E-Tech team, which is responsible for implementing e-commerce and technology solutions to meet members’ needs.

Mark is the author of Marketing Across the Generations: Gen. X. He is also a frequent national speaker on various credit union topics, including How To Market To Generation X, Excelling with E-Commerce: Electronic Marketing, Credit Union Technology Strategy and Planning, and Web Page Design & Home Banking. He also serves as chairman of the Texas Marketing Council.


WHO SHOULD ATTEND
This ongoing training is beneficial for managers who direct the lending function in their credit union and for other staff who wish to expand their lending knowledge.

CANCELLATIONS
Cancellations received in writing (via fax 608-231-4327) before the end of business on August 23, 2008 are eligible for a refund of the amount paid minus a $50 administrative fee. No refunds will be granted for cancellation requests received after August 23, 2008. Substitutions are accepted anytime prior to the start of the program at no additional cost. Simply fax event and contact information, listing the new participant and who they will be replacing. Cancellation fees do not apply for free or complimentary programs.
AIRLINE INFORMATION
United Airlines is the "Official Airline" for the programs. Call United's Specialized Meetings Reservation Center at (800) 521-4041 to make your airline reservations. Please reference ID# 553SF.




100% Guarantee
CUNA Center for Professional Development is committed to providing a quality learning experience with cutting-edge topics and expert instructors. If for some reason you are not fully satisfied, contact us and we’ll provide you a full tuition refund or credit.

Not finding what you're looking for? Click here to submit your topic suggestion or question.

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