"Like it or not, for a community CU to survive long term, they have to grow. That mostly means connecting to beyond the Baby Boomer generation. The Credit Union movement has so much to offer, but unless people know about it, they will never join and benefit. We talk about the need to market a lot, and there are lots of ideas for how. This class hits a broad range of topics that need to be understood in order to build an effective marketing program." --Mark Soboslai, Board Chairman, Valley 1st FCU Monessen, PA 15062 (2008)

"Most important to me is networking with fellow credit unions. It's great to bounce off ideas to eachother so you can save time and money about what has worked for you and what hasn't. What's even better is that you can obtain their emails after the program is finished and contact them for years to come. The program ends but the help and support never does! --Jina Couture (2008)

"I took something back with me from every session that I attended. I believe that this program was very well put together. The classes were small enough that you got to know and network with others right away." -- Melanie Stabs, Minnesota Power ECU (2007)

"Hands down, this was the best week-long training I have ever been to."

"I was able to take away some interesting ideas, strategies, and the proper way of marketing for our credit union. It is always a good idea to reinforce your methods with ongoing marketing education!"

"I'm more "well-rounded" after attending this session! The finance class was a great bonus!"

"The personal contacts that I have made make this program invaluable! The speakers are awesome, they really leave you with the "ah-ha" moments that you can actually take back and put into action. I love that you can contact any of the instructors well after the class with questions or concerns. I never feel alone in my struggles anymore, and I feel good knowing that I can share my success with my fellow students too! It's a wonderful experience and I highly recommend it to any credit union marketing professional! I will definitely be back for Part III!"

"I learned so much from this program. The instructors were wonderful, the set-up and execution were superb, and the contacts I made will help me a great deal." -- Kris Dockham, Members First Credit Union of New Hampshire (2007)

"The $ound Financial Management session was an excellent opportunity to increase my knowledge and understanding of the credit union, outside my area of expertise, helping me become a more valuable employee."

"I learned a lot. It was almost overwhelming. It's going to be hard to prioritize what to use first."

"The program was an excellent blend of knowledgeable speakers on a variety of topics that affect me directly as a credit union marketer. It was in a format that enabled me to learn from my fellow marketers, all in a relaxed and inviting atmosphere. Well done, CUNA!"